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When the Austrian designer Robert La Roche designed his first eyewear collection in 1973, he combined authentic artisanship with an individual design language. In the 80s, his creations was a hit the new wave era.

In the nineties, the eyes of the world turned to his timeless masterpieces - from Hollywood to Andy Warhol's Factory. In 1999, the successful designer retired. Since then, a team in Graz manages his eyewear brand and now the brand is returning to where it belongs - to the Haute Couture of eyewear design.

Since 2020, a new, international team led by General Manager Kamilia Kusz has been principal in carrying the Robert La Roche brand into a new era. They combine respect for the iconic designer and his life's work with ideas for the future.

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